Variable Printing allows you to personalize each direct mail piece so that the recipient feels it was created expressly for them. Elements such as text, graphics and images change from one printed piece to the next based on variable data.
With our combination of leading edge hardware and software, we can maximize the relevance of your direct mail piece and drive responses.
By utilizing personal marketing intelligence you’re building a strong and long-lasting relationship with your customer. Personalized mail not only captures attention, but also backs it up with content relevant to each unique recipient. You can use text, imagery and offers customized to their unique needs and desires.
New! Add digital hot foiling to your variable data printing! Foil the recipients name, a logo… the opportunities are endless.
Variable Data Printing’s power is explosive, generating response rates 3-10 times higher than traditional direct mail.
Increase the effectiveness of your Direct Mail with Variable Data Printing!
- Average order sizes improve
- Cost per response decreases
- And repeat business increases
Call 905.829.8900 to speak with a Variable Data Printing Specialist.