Digital Edge provides on-time and on-budget direct mail and lettershop services with turnaround times that surpass industry standards. Our years of experience and Canada Post Expert status allows us to provide the lowest rates and quickest mailing solutions on the market. Recommendations on direct mail creative work takes into account Canada Post business mailing rates and United States Postal Services mailing and shipping guidelines to maximize marketing spend.
Plus, whether your mail run is large or small we can also analyze your mailing list to maximize its efficiency.
How We Can Help
We use specialized data processing personnel who have years of direct mail experience. They can create, clean up or improve any list and ensure personalization fits your marketing strategy. Benefit from our mailing expertise to resolve any data issue.
• Run through NCOA Database to identify and update addresses (business, family, or individual) that have submitted a change-of-address to Canada Post *strongly recommended for lists over a year old
• Eliminate duplicates
• Add or correct postal codes
• Correct & properly format addresses
• Run Canadian or US lists through an address update program
• Create salutations
• Reformat joined data into separate fields (parse)
• Add Mr. or Ms. to name field (genderize)
• Create coding or variables (personalization/response tracking)
• Data entry – input with consistency of style
• Divide or merge files
• Presort for bulk mailing – Canada and US
• And much more…
By ensuring the quality and accuracy of address data (street, city, province/state and postal/zip code) you reduce the amount of returned mail and thus, lower your mailing costs.
Why Digital Edge
• Fast turnaround times
• Take advantage of the lowest postage rates
• No coordinating with third party mail houses
• Work with a team of direct mail experts
• Access to the latest Direct Mail Services through Canada Post